My targert audience profiling

Demographic Profile

Age-15-23 year olds

Gender- Mostly tennage girls but aimed at both genders

Life styles- Attend local giggs and festivals such as Reading

-Attend school/ University

-Listen to music on their phones/Ipods

-They go on socail networking sites like Myspace and Facebook

Class- Working Class/Middle Class

Genre- Indie/Rock

Psychographic Profile

My music video questionaire

My Shooting Schedule

My shooting schedule helped me throughout my filming stages, it made me organised whether it be with my actors and with myself to make sure i bring the appropriate equipment and made sure i have everything i need. Organisiation is essential for when filming your music video, i think if i did not produce a shooting schedule  i do not think i would be able to produce a music video as i would not have scheduled in when and where i am going to filming and also the communication between me and my artist. 

My Pitch and Feed back

Final Story boards

Story boards drafts

Location shots

These are my location shots which i have taken before i have started to film my music video.

I have chosen these locations as i want it to be calm and a bit mysterious, especially if i start to film during the night.

Also the brick wall with the ivy all over it, i thought it is an interesting back ground which i thought would compliment my music video as it is not to busy and jumbled, which would mean i would not have the problem with the background being to distracting from my artist.

Costume idear's

The girly dresses are going to contrast with the music as i want this bit of the song to cotrast with cotume, to make the music video stand out and more interesting.

 My other character who is to be in my music video i want her to be a typically 'indie' girl', with the shaved hair, skinny jeans, polo top and trainers which  is a contextual refernce as some of the lyrics in the song i am going to use say 'skinny jeans'.

My costume Idears i want as simple as it can be as i belive my band sonsentrates on the music more than their appearence, as well as they try and promote laid back and that is what i want my costume to be. My characters who are being in my music video  are going to be wearing the least amount of make up as they can, to create a laid back feel.
As most of my locations are outisde in natural enviroments which i want to blend in to my costume, so the music fits into the  cotume idears.

This is Laura which is who i am planning in being one of my singers in my music video as i feel that she fits the discription of who i want to be in it as well as she is available and realible. Although when picking your characters to be in your music video although they have to be suited for your genre but also they need to be realiable and loyal as you do not want someone to keep letting you down and then you may even have to re-film your footage.