Target Audience

My chosen artist is Underground Heros and here are three bands that link to them to the genre of music i have chosen

. The Kooks

They are an english indie band formed in Brighton, who are signed with Virgin records. They used social networking sites to promote there music, and also they had a lot of airplay.As there fan base grew they were able to promote there music through popular media such as television adverts, talk shows and radio interviews. The kooks also played at alot of festivals to reach out to his audience and to get there new songs listened to aswell. In 2006 the band won an award for the best UK and Ireland act at the MTV Europe music awards and in 2008 debuting a number one with the sog ‘Konk’.

.The Arctic Monkeys

 They are an indie/rock band formed in 2002 in shefield. In 2003 the band started to give away free CD’s at there giggs to get a larger fan base this is a traditonal method to promote there music.They had a myspace which was originally created by their fans.  The Arctic Monkeys grew in popularity across England and from this they recieved attention from BBC radio and British tabloid press. A local  amateur photographer filmed the bands performance at a gig  and made the music video to ‘ Fake Tales of San Francisco’.Eventually in 2005 Domino records singed the band and they have  had instant sucess since.

. Libertines

They are an English rock band formed in London in 1997.Pete Doherty(gutirist/backing vocals) and Carl Barat( lead singer) met whilst University and formed a bond over their shared passion for song writing. Many  of their early gigs took place in their flat they shared, the band evtually got singed by Warner Chappel which took in an active role in managing them. This succeeded in spreadint there name around the music press.